Retain Generation Y with a "moral contract" - Related Stories - SmartBrief on Workforce

Retain Generation Y with a "moral contract"

SmartBrief on Workforce | 08/25/2008

Employers consider Generation Y workers high performance and high maintenance. Their work attitudes are based on watching the tech bubble burst, the knowledge they will be responsible for their own retirements and the acceptance no job is permanent, among other factors.

How can you can use this understanding to recruit and motivate them?

View Gen. Y workers as valuable contributors to your organization's success and encourage a company culture that embraces them. Help them develop skills that will increase their employability throughout the course of their career. Create a kind of moral contract -- one that acknowledges the employees' value and your willingness to develop them. The result? Gen. Y might prove less fickle than presumed and might stick around. DiePresse.com (08/21)